Organic Basics was born in Copenhagen in 2015, when three friends, Christoffer Immanuel, Mads Fibiger Rasmussen, and Alexander Christiansen, decided to reinvent wardrobe essentials through a sustainability-first lens. Freshly certified B‑Corp in 2017, 1% for the Planet members, and carbon‑neutral thanks to offset initiatives like Turkey’s Koru Wind Farm, they pull no punches with transparency, publishing full Life Cycle Assessments (LCAs), Impact Reports, and Meet‑the‑Makers factory features. Designed in Denmark, produced in Europe, and made to last, OB’s range includes underwear, bralettes, activewear, and loungewear; crafted from organic cotton, TENCEL™, recycled nylon, and Responsible Wool Standard fibers. Their sustainability radar? Always on; recycled fabrics, reduced water‑dye houses, co‑op sewing waste repurposed, and traceable, living‑wage factories.

Whether it's your breathable everyday tee or softest-ever bralette (hello, TENCEL Lite), OB makes eco-conscious chic feel effortless; without guilt, guilt trips, or greenwashing.

Holzweiler is a family-run Norwegian label proving that Scandinavian style can be playful, not just pared-back. Launched with a line of quality scarves in wild prints, the brand quickly expanded into ready-to-wear that blends easy elegance with a dash of whimsy. Think slouchy cashmere sweaters, vibrant raincoats, and tailored trousers – all with that Nordic knack for simplicity and function. Holzweiler’s pieces are future-facing (they love sustainable materials) yet rooted in everyday wearability. It’s the kind of clothing you’ll throw on in the morning and feel instantly put-together, whether you’re roaming Oslo’s streets or just running for coffee.

Okej Studio is a Swedish-American design duo bringing ultra-modern whimsy to home furnishings. Best known for their wavy “squiggle” rugs, Okej’s creations defy convention with bold shapes and punchy colors that instantly liven up any space. Founded in 2020 by a Swedish designer and her American engineer husband, the studio treats homeware like artwork – each rug, mirror, or chair is meant to be a standout piece. Yet they never sacrifice function: their plush wool rugs are as cozy underfoot as they are eye-catching. With Okej, minimal Scandinavian design gets a fun, funky twist, proving that clean lines and playful curves can happily coexist.